Strategic HR

How Enterprise Social Networks Help Build Company Culture

By Tim Eisenhauer, president of Axero

Company culture is all-too-often equated with perks, like in-house single origin coffee or weekly themed happy hours. However, even the most generous perks in the world fall short when employees are disengaged and dissatisfied.

Cultivating a culture that motivates and engages employees goes deeper than that, and problem areas can be difficult to isolate. Fortunately, most companies already have a powerful tool for building strong company culture in place—enterprise social networks. These platforms are best known for their productivity-enhancing capabilities, but are equally as useful for spreading and maintaining company culture. Let’s take a deeper look.

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Tim Eisenhauer is a co-founder and president of Axero. He writes on the subjects of social intranets, employee engagement, business communication, knowledge management, and collaboration. His articles and opinions have been featured in Fast Company, Inc. Magazine, CNBC, 60 Second Marketer,, and others.