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Attention Helicopter Parents: You Can’t Come to Your Child’s Job Interview

Not sure what a helicopter parent is? According to Wikipedia, “A helicopter parent (also called a cosseting parent or simply a cosseter) is a parent who pays extremely close attention to a child’s or children’s experiences and problems, particularly at educational institutions. Helicopter parents are so named because, like helicopters, they hover overhead, overseeing their child’s life.”


Employer Branding More Important to Jobseekers Than Ever Before

More than half (56%) of jobseekers across the globe say an employer’s brand or reputation is more important today than it was 5 years ago. The feeling is even stronger in China (72%) and Mexico (62%). This is according to a global study of job seekers conducted by ManpowerGroup Solutions. Insights into the importance of employer branding are shared in a new paper, Brand Detectives: The New Generation of Global Candidates.