HR Strange But True

Babysitting: The New Fortune 500 Business

When asked to name one job you held as a teenager, many of you might answer with babysitting. But none of you probably earned as much as this teenager.

Noa Mintz, a 15-year old from New York City has just recently hired a chief executive officer (CEO) to handle her $480,000 business and its day-to-day operations, while she’s at school. Her company, Nannies by Noa, was started 3 years ago, and business has been booming ever since!

Nannies by Noa has 190 clients throughout the city and employs 25 full-time nannies and 50 babysitters (who work an average of 15 hours per week). The agency takes a 15 percent agency fee from a nanny’s initial salary, which can range from $64,000 to $100,000 annually.

The teen came up with this concept when she was 12 years old and was fed up with her own babysitters. “For what you’re paying, your kids should be more stimulated,” she told the New York Post. “At 7, I would tell my mum, ‘You need to get more bang for your buck.’ It would drive me insane!”

The new CEO, Allison Johnson, is a 26-year old social worker who had first applied to be a nanny. Johnson has said that it is strange taking orders from a teenager, but she really supports “women who do things for themselves and get their visions out there.” Johnson has said Mintz is very work oriented, even returning Johnson’s calls during her study hall period. According to Johnson, Mintz “can’t shut off!”

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