Recruiting, Talent

Getting Employee Feedback is Vital to Attracting and Retaining Talent

If you’re losing talent to the competition and having a hard time attracting new talent to fill the void, it may be time to look at your “people practices.” One way to find the cause of the problem is to ask your current staff what is and isn’t working, in their opinions. You can do this through surveys and other feedback methods.

feedback

Source: Tero Vesalainen / shutterstock


One company is taking the employee feedback game to the next level. Macorva, a new disruptive player in the Human Resources survey market, has launched a new employee rating software platform, which aims to help organizations retain top talent, improve workplace culture, and grow their business.
Macorva has reimagined the employee survey as a feedback tool that not only measures engagement but also drives meaningful action to increase engagement by empowering employees to anonymously rate their experiences with coworkers. Why wait to read your employees’ negative reviews on Glassdoor after they’ve left for greener pastures when you can nip the issues in the bud by getting feedback before he or she leaves.
When it comes to standard surveys that measure and track engagement, the results don’t pinpoint specific actions to improve engagement for the individual employee. Not to mention, your workers may be hesitant to participate, for fear of retaliation for airing their grievances. Also, workers may be inclined to embellish their positive views, in the hopes of earning a promotion.

Feedback System that Offers Complete Anonymity

The new Macorva platform allows individual employees to give and receive anonymous feedback based on their experiences, so each employee can understand their strengths and opportunities to improve.
“We believe in the power of feedback, which is why we set up every employee, not just managers and executives, to benefit from it,” said Macorva’s Founder and CEO, Carley Childress—in a press release. “Employee dynamics provide greater insight and promote more productive action than engagement questions alone. Our survey measures engagement with simple, direct questions and collects anonymous, cross-functional feedback that individuals, managers, and executives can all use to learn and grow.”
The Macorva methodology allows employees to rate his or her experiences with their coworkers. The direct assessment benefits the individual employee by empowering them to share their experiences and offers them detailed feedback to help them grow professionally. It also benefits company leaders by helping them make more informed decisions within their departments, because they see a more complete picture of each employee, no matter how large the group.

How Does It Work?

Using Macorva’s anonymous survey, employees are asked simple engagement questions and then prompted to rate their experiences with coworkers on a scale of one to five. They can provide additional feedback by tagging positive and negative attributes, such as “knowledgeable,” “reliable,” “disorganized,” or “intimidating.”
The survey is completely anonymous and secure—individual ratings are never shared—ensuring that employees provide honest feedback. Scores are then broken down in several ways, allowing employees to see how they rate with their superiors, peers, and subordinates, as well as those inside and outside their departments. The survey results provide immediate insight as to where employees stand, where they’re succeeding, and where they can improve.
Those in executive leadership positions receive the same detailed multidirectional feedback as individual employees to help them learn and grow into more well-rounded leaders. Armed with detailed team assessments, executives can see which managers rate well with their subordinates and which managers are struggling. Executives can make decisions with unprecedented clarity and proactively address problems while building on their team’s strengths.
When you’re able to collect anonymous, candid feedback about your workers and your company, it will help you see the overall picture of what your culture actually is, not just how you phrase the mission statement on your company’s corporate website.
While we don’t endorse this specific product, we do think getting employee feedback is vital to your recruiting and talent retention efforts—therefore we just wanted to put this product on your radar, to show you the options that are out there.

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