Tag: gen z

4 Reasons Why Instagram Is Still Helpful for Recruitment

Instagram is dead. Long live Instagram. There’s no doubt the once massively popular app has shifted in popularity over the past couple of years. More and more influencers have escaped to TikTok, Meta has been dragged in front of Congress, and year-over-year growth has slowed significantly. The reasons are varied, but one huge reason is […]

HR Query: How to Incentivize Gen Z in the Workplace

Gen Z has entered the workforce and is bringing unique skills and valuable perspectives to the organizations where they work. According to the World Economic Forum, the demographic is expected to make up 27% of the workforce by 2025. Gen Z is already shifting workplace culture and setting trends, ultimately forcing organizations to adapt to […]

Motivating Generation Z: What Drives the Post-Millennial Workforce

In an article for Forbes, senior contributor Jack Kelly asks, “Can 5 Generations Coexist In The Workplace?” In 2023, most workplace settings are composed of members representing The Silent Generation, baby boomers, Gen X, Gen Y, and Gen Z. Gen Z, the newest entrant to the world of work, is proving to offer some new […]

Zoomers Putting in Long Hours

The stereotype that young people have less work ethic than their older colleagues isn’t new, but it also isn’t specific to Gen Z. This perception that younger generations have it easier or don’t work as hard likely dates back to prehistory. But, in the modern workplace, there’s strong evidence that stereotype is flat-out wrong. Generational […]

How Marketing Automation Can Help Lean HR Teams Attract and Engage Talent

As if the one-two-punch of recent job cuts and persistent talent shortages wasn’t enough for HR professionals to navigate, now they must perform this balancing act as their own teams continue to shrink. Many of this year’s news-making layoffs have directly impacted HR teams as companies rebalance their workforce. Those who remain are under significant […]

Evaluating Recent Grad Skill Levels

For employers anxiously watching the labor market for signs the pool of available talent is getting larger, recent high school and college graduates are an important demographic. Every year brings millions of new high school and college graduates to the workforce, representing a potentially lucrative pool of labor for employers to recruit from. But do […]

Work Schedules: The Secret to Improved Employee Morale and Retention

Work schedules do more than merely dictate when employees clock in and out. Employers must understand that schedules are a powerful tool that can empower employees, enhance their morale, and improve retention rates. This was further emphasized in our recent report, The State of the Hourly Worker, which revealed that 79% of shift workers agree […]

Biggest Skills Gaps for Gen Z

Generation Z, a.k.a. “Gen Z,” a.k.a. “Zoomers,” are poised to become the largest cohort in the American workforce in a few short years. By the end of the current decade, they’re expected to make up 30 percent of the U.S. workforce. A Look at Gen Z It’s crucial for employers to understand what makes this […]

Off to a Healthy Start: Nurturing Mental Wellbeing for Younger Workers

A new career is full of possibilities, but with these opportunities come challenges. The transition into the world of work can feel overwhelming at the best of times, and the current workplace dynamic has added challenges that hit young employees particularly hard. Remote and hybrid work arrangements offer employees flexibility and independence, but the lack […]

Understanding What Drives Younger Workers

Very few things remain static in the business world, and the character and personality of the collective workforce is not one of them. Different generations have different lived experiences, expectations, and values, all of which contribute to what drives them in the workplace. According to a recent survey from Qualtrics, two key ambitions are central […]