Tag: tech giants

How to Compete in the Talent War Without the Budget or Perks of Tech Giants

When Apple® decided in 2015 to add a music service to its list of products and services, it used its tech platform, offering iPhone® owners a free 3-month subscription to Apple Music. Four years later, the tech giant again leveraged its built-in iPhone, Mac, and iPad® users to enter the TV scene, spending $6 billion […]