By Heidi Bowman, senior vice president and general manager, Weight Watchers Health Solutions
Guiding your employees through the health-plan process is undeniably important. However, we have found that when planning for open enrollment season, many companies tend to overlook a vital spoke in their hub—wellness programs.
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Educating employees on the benefits of a yearlong wellness plan contributes immeasurably to a healthier, happier life and a healthier bottom line.
Open enrollment season is the prime time to align company interests with employee wellness, something that 59% of companies with a culture of health view as essential to a company’s engagement strategy, according to Optum’s Sixth Annual Wellness in the Workplace Study.
It takes a multi-faceted focus to maximize enrollment season, involving employee engagement, frequent communication, and risk assessments.