Tag: Candidate Persona

Important Steps for Creating a Candidate Persona

In yesterday’s Advisor, we discussed the idea of creating candidate personas to assist in your recruiting efforts and why employers may want to do so. Today, let’s take a look at how to create a candidate persona.

Have You Heard of Candidate Personas?

Personas are more often associated with marketing departments, where “buyer personas” are created to have a complete profile of a customer to aid in marketing decisions. But the same can be done when assessing the ideal candidate for a particular role.