6 Principles of Successful Storytelling
To tell stories successfully, we need to understand a little about why stories connect and a lot about how to build that connection through listening and storytelling.
Tag: Creativity
You’re doing it wrong—the proper way to approach creative thinking
by Dan Oswald Fifty years ago, NASA asked Dr. George Land to develop a creativity assessment aimed at helping the space agency identify and hire the most creative engineers and scientists. The test proved successful for NASA, and in 1968, Land decided to use his assessment to test the creativity of 1,600 4- and 5-year-olds […]