Tag: New Products

Where’s your next big idea going to come from?

by Dan Oswald Among my favorite movies is the 1991 film City Slickers. Billy Crystal plays radio ad salesman Mitch Robbins, who is having a bit of a midlife crisis. Mitch and his two best friends decide to leave New York City to spend two weeks on a cattle drive in the Southwest. It’s there […]

Diverse Product Mix? Flat Growth? Here Are Effective Incentives

Cichelli, senior vice president at the Alexander Group, offered his tips at WorldatWork’s Total Rewards 2013 Conference and Exhibition. Diverse Product Mix Here are the diverse product mix conditions that suggest the approaches below: Many product divisions, one sales force Balanced outcomes required Varying incentive value due to varying volumes Degree of sales difficulty differs […]