As paid sick leave continues to trend across the nation, one company is inviting American workers to take an “unsick day” to focus on his or her health.
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According to Adweek, Zocdoc—a healthcare scheduling service—is proposing Unsick Day. Unsick Day is “a day off to visit the doctor when you aren’t sick. Miss work to take care of appointments that are easy to put off, like physicals and teeth cleanings, all with the support of your company.”
Office of Baby’s—the ad agency that developed this initiative—Chief Creative Officer Nathan Frank says, “This is not so much an ad campaign as it is a public service … Zocdoc does benefit when people start seeing the doctor regularly—but so do the people who start seeing the doctor, the businesses that employ them, and everybody else involved.”
Companies like Foursquare and Virgin Hotels are already implementing this “perk,” and Frank says it’s easy to get it implemented at your company. “The easiest, quickest way for a company to implement this is to simply convert one of your sick days to an unsick day. We don’t see why every workplace in America wouldn’t adopt such a policy.”
While there is no federal law requiring paid sick leave (for private employers, at least), numerous states and cities across the United States are taking matters into their own hands and dishing out the much-needed leave. Could an “unsick” day be the next leave management trend?