Tag: Edelman Trust Barometer

Weathering the Storm: How to Leverage Shared Values and Consistent Communication to Build Trust

Edelman recently released its annual “Trust Barometer” report, which polls more than 32,000 people around the world on trust and stability. Sixty-nine percent of employee respondents said having a societal impact is a strong expectation or deal breaker when considering a job. In other words, people want to know that when they go to work, […]