Tag: branding

What’s in a Name? Maybe a Lot More Than You Realize

Management doesn’t care about us—they don’t even know who we are. Management walks around the office and never talks to anyone—it’s like we are invisible.

Money Doesn’t Buy Happiness, but Maybe Volunteering Does

According to a recent study, 27% of U.S. travelers are planning to volunteer on a trip this year. Volunteerism, thankfully, is becoming a stronger trend, and in the case of potential employees in the Millennial generation, who, as a group, highly value volunteerism, it’s important to recognize this need in a benefits program. In fact, companies […]

Could ‘Workism’ Be Killing Your Culture?

It’s no question that for most of us, what we do and where we do it are key elements of our identity. After all, if we’re working 40 hours per week, that means about half of our waking lives is spent working, and for many professionals, it’s much more—not to mention the amount of time […]

Why the Best Recruitment Marketers Don’t Stop at ‘Apply Here’

Never before have recruiters focused so much of their energy on keeping good candidates engaged in the hiring process. In a time when top talent is only on the market for 10 days, and ghosting happens with frequency, recruiters have no choice but to pour on the engagement efforts in order to get results.

Will Cultural Fit Land a Job Over Skill Set?

In any tight labor market, talent spotting and the hunt for the perfect employee are always challenging. Companies must go above and beyond to not only find the right fit from a cultural and skills standpoint, but they must also ensure that the checks and balances are in place to retain top-performing employees. We must […]

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5 Ways to Build Emotional Connections Across Your Company

For employees to perform at their highest levels and be dedicated to the collective success of the organization, they must love where they work. That requires something deeper and longer lasting than increasing salaries, offering huge bonuses, or investing in the latest engagement tools.

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Information Overload: Employee Communications in Crisis

Let’s face it: We’re all on information overload. The amount of content we are consuming on a minute-by-minute basis in the blurred lines between our personal and professional lives has exploded in this digital economy.

How to Motivate Your Employees to Be Content Creators

Yesterday’s post covered why it’s beneficial for your employees to be content creators. Essentially, if your employees are content creators, they will provide a more authentic experience for candidates who use this content to determine what your company culture is like. Here’s what you can do to motivate your employees to take on this new role.

Why You Want Your Employees to Be Content Creators

In the modern age of the Internet and social media, employees are always accessing and sharing content, whether it’s about your organization or not. The average person spends a lot of time on the Internet and social media creating, reading, engaging with, or sharing content, so you should encourage your employees to be content creators […]